Betpawa and the Ghana Football Association (GFA) announced the signing of a three-year deal worth US$6 million. This agreement, which includes an option to extend, sees the betting site acting as the headline sponsor of the Ghana Premier League (GPL).
Through the agreement, the GFA aims to market the GPL as the most successful and attractive African football league. Thus, for the first time after seven years, the association acquired a headline sponsor for the top flight.
Two new football pitches and locking room bonuses
The signing ceremony took place at its headquarters. There, GFA president Kurt Simeone Okraku explained that the association previously held talks with Betpawa for two years. Okraku, who assumed the position in October 2019, lauded the fact that Betpawa will invest some of the money at the Ghanaman Soccer Centre of Excellence in Prampram. Here, Prampram, which is about 45 minutes away from the capital Accra, will see the construction of two new football pitches. The plan is to equip one of them with artificial turf.
Furthermore, the Ghanaman Soccer Centre of Excellence will be named “Betpawa Field”. Besides, all the 18 clubs in the Ghana Premier League will receive a share of the sponsored amount. Also, the GFA President stated, “Betpawa, in collaboration with us, will introduce the so-called locker room bonuses. Thus, players and technicians from underclass teams will earn a sum of money when they defeat a top team in the Ghana Premier League.”
Betway sponsors the Women’s Premier League
International superstar Oluwatosin Oluwole Ajibad, that is known by his stage name Mr Eazi and who is also a shareholder of Betpawa, said, “It is very exciting to be here today with the GFA and with the support of our regulator, the Gaming Commission of Ghana.” He added that the bookmaker believes in the development of sports and especially of local competitions.
Earlier, the GFA signed a deal with Betway at the beginning of the year. That betting site invests in the Women’s Premier League. In this context, the bookmaker organized a series of seminars for Premier League clubs and administrators of the women’s football.
