Hollywoodbets unveiled the South African soccer legend Teko Modise, who captained the Bafana Bafana, as its new brand ambassador. Modise holds the nickname “The General” thanks to his outstanding leadership qualities. Therefore, he ranks among South Africa‘s greatest football personalities, with more than 20 years of activity at both national and international level.
The former midfielder achieved, for example, the awards of the PSL Footballer of the Year in the 2008/2009 season, the COSAFA Cup Player of the Tournament in 2007 and the Nedbank Cup Player of the Tournament in 2015. Furthermore, he presently acts as a commentator for SuperSport. Additionally, Modise founded a sports talent management agency, The Prestigious Group. There, he cooperates with some of South Africa’s most successful sports stars.
Hollywoodbets and Modise want to foster talents together
Besides Modise, two other South African football legends, Jerry Sikhosana and Brian Baloyi, serve as brand ambassadors for Hollywoodbets. The community-oriented bookmaker and the football icon aim to achieve a common goal. They hope to take soccer to new heights by developing talents at the grassroots level and making investments in communities.
With the background of Hollywoodbets’ increasing influence in the lifestyle and entertainment industry, the former Bafana Bafana ace considers himself a trendsetter and pioneer in social media with the same vision for the future of the Purple Brand.
Commenting on this new collaboration, Modise said: “I’m very excited about this collaboration. I share the same passion to give back to the community that Hollywoodbets has. Furthermore, I was always interested in talent management because it gives me immense pleasure to accompany athletes on their way to peak performance. This country is blessed with an incredible number of talents, and I want to bring them to the forefront. Additionally, I wish to introduce the Hollywoodbets brand to my audience usefully.”
Hollywoodbets Business Development Manager Charles Zama added: “Hollywoodbets is proud to welcome Teko to our Purple family. We share with him a common enthusiasm for football and supporting the community. It allows us to bring the Mzansi closer to the sport they love. We are excited to work with him, and to find the future generation of South Africa’s stars.”
Alice is half Austrian and half Italian. So, she experienced the 1990 World Cup in Italy at very close quarters. And that sparked her enthusiasm for football. Since she loved to write since childhood, Alice began to engage in journalism while still at school....
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By Alice Kopp
Alice is half Austrian and half Italian. That's why she experienced the 1990 World Cup in Italy at first hand. And that awakened her enthusiasm for football. Since she has loved writing since childhood, Alice began to study journalism while still at school. It was very convenient for her that her class took part in a project of a German daily newspaper. She was also allowed to write for the children's pages of an Austrian daily newspaper and to get a taste of the sports department of the same medium. This is how she received her first press accreditations, which was of course anything but a matter of course for the then 18-year-old.
Although she was partly advised against it, Alice decided to study journalism and communication sciences. After a few years, she decided to use the exams she had taken as an elective. Nevertheless, she applies the knowledge she has acquired in her further professional life. The same applies to her language skills. In addition to her mother tongues German and Italian, Alice is also proficient in English and Spanish. She also understands French and can use this language in research.
During her studies, Alice was involved in an Austrian football club. At the same time, she wrote for a total of three Austrian portals and worked as an Austria correspondent for an Italian-language online medium. This collaboration started during Giovanni Trapattoni's era at Red Bull Salzburg and continued during EURO 2008. This gave her the opportunity to interact with Trapattoni as well as with Italian journalists.
From the following year, Alice initially worked with a Swiss portal before discovering sports betting content for herself. On the one hand, this kept her in sports journalism, and on the other, it broadened her horizons. And that both in the context of the sports betting industry and with other sports as well as countries. In the field of sports journalism, she focused in particular on football from around the world, volleyball and beach volleyball.
In addition, she naturally wrote several guides, bookmaker profiles, bonus articles and other content for betting enthusiasts. She did this for the same company for about ten years, writing articles in German and Italian. She also built the Italian-language website together with the managing director. Meanwhile, Alice started working with another Austrian football club. Furthermore, she joined the Association Internationale de la Presse Sportive (AIPS) in 2016. This gives her the opportunity to watch teams and athletes on the ground relatively often.
Not only sports betting, but also radio
In January 2019, the next step in her professional development followed. For: she started creating premium content on the topic of sports betting. In the process, she finally put out feelers to almost all countries and all continents. And this was not least due to the fact that both German and English-speaking users subscribed to her content. Nevertheless, Alice continued to use her knowledge of Italian, among other things. On the one hand, because she regularly exchanges ideas with Italian colleagues, and on the other, because she works with a web radio station.
The Corona crisis had a strong impact on the sports world and on interest in sports betting, primarily in the early days. Therefore, a fresh start was necessary and, on balance, Alice found the fields of activity that suited her best. She also writes articles for an agency on almost all disciplines as well as on eSports and content for a German online medium.
Alice is half Austrian and half Italian. That's why she experienced the 1990 World Cup in Italy at first hand. And that awakened her enthusiasm for football.
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