- Founded: 2013
- Location: Headquarters in Lagos, Nigeria
- Licence: from the Lagos State Lotteries Board (LSLB)
- Owner: KC Gaming Networks Limited
- Customer service: Messages through the website, telephone hotline
- Stock Exchange: —
KC Gaming Networks Limited launched this betting site in 2013. Meanwhile, Bet9ja ranks among the most popular bookies in Nigeria. We attribute this, among other things, to the fact that this betting site is reminiscent of the European bookmakers in many respects.
For example, you benefit from a loyalty club and live streams of some of the top European leagues. The owners of Bet9ja work with licences from all areas of Nigeria and, for example, with those of the Lagos State Lotteries Board (LSLB). Furthermore, they support the SocioLiga. Additionally, this bookie acted as the main sponsor of Big Brother Naija in the past.
What we like about Bet9ja
- The depth of the betting offer
- Special wagers on football and basketball as well as entertainment bets
- Live streams on some of the top European football leagues
- The bonuses for new and existing customers as well as the Loyalty club
- The live and prematch cashouts
- The largely clear and detailed explanations
- The user-friendliness of all mobile versions
- Especially many payment options
What we like less about Bet9ja
- The breadth is definitely expandable
- There is room for improvement with regard to the odd
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Betting offer and odds: The breadth and odds need some improvement
The betting offer constitutes one of the key factors for the status of a good betting site. The more disciplines available, the more potential customers exist. And in terms of breadth, there is definitely room for improvement at Bet9ja. Because: Although on a Monday, we noticed exclusively 20 sports. On the one hand, most of you should find numerous options, and on the other, competitors offer bets on around 30 disciplines. However, you can also place entertainment bets in the special bets section.
Looking at the sports selection, there is room for improvement, but Bet9ja impresses us with its depth. This is particularly evident in the centrepiece of the bookie, the football offer. There we saw a variety of amateur leagues of the top nations. Furthermore, an above-average number of betting markets are available. Moreover, the betting site offers you special bets, antepost bets and Zoom Soccer in separate areas. The latter feature involves betting on the real teams of the most important European leagues, but their matches are simulated.
The range also includes special bets on basketball. Consequently, you can find a comparatively large number of betting opportunities on this sport, as well as on tennis and ice hockey. Finally, Bet9ja summarizes the outrights in soccer, american football, baseball, basketball, ice hockey, motor sports, rugby, and tennis below the special bets.
As in terms of breadth, at Bet9ja definitively needs to improve the odds. In this respect, those for the English Premier League and the UEFA Champions League come off best, with an odds key of 96%. Furthermore, we noticed payout percentages of 95% for the other top European competitions. In connection with the NBA, WTA tennis and the NHL, we saw odds of 94.30%, 94% and 90.80%. At Bet9ja, you can make live and prematch cashouts, too.
Live betting experience: Likewise expandable
As already mentioned, we wrote this www.bet9ja.com test report at least partly on a Monday. Here, with football, tennis, basketball, volleyball, ice hockey, table tennis and snooker, we observed comparatively few disciplines. The other side of the coin is that, especially in connection with football, you can wager on almost all the highest divisions as well as on Zoom Football. And just as with prematch betting, you can, for example, select individual competitions.
Additionally, the number of betting options depends on the strength and popularity of the tournament or league. For example, we saw several dozen betting markets for a match in the Tanzanian Premier League. For the Qatari reserve league, there were also relatively many, but at the same time fewer options. In almost all cases, you can find the Combo+ feature. This allows you to combine different betting markets.
The payout percentages for live bets are generally lower, whereby this also applies to Bet9ja. However, there is an exception with the NHL (90.60%) because here you only lose 0.2%. Concerning WTA tennis and the NBA, the odds key lies at 90.50% and 91.70% respectively. For football bets, on the other hand, the payout percentage varies between 91% and 92.30%.
The other side of the coin is that Bet9ja is one of very few bookies in Nigeria to offer live streams. And on top of that, you can follow matches of Italian, Spanish, French, and Dutch football in this way. For this, you must have at least 200 ₦ balance or have wagered in the previous 24 hours. Additionally, as with the prematch bets, the cashout function is available to you.
Bonus for new customers: 100% bonus up to 100,000 ₦
At Bet9ja you benefit from a 100% new customer bonus of up to 100,000 ₦. You can also transfer 1,000 ₦ when making your first deposit. Regardless of the bonus amount, you must stake it ten times within 30 days, with odds of at least 3. Furthermore, this bookie offers various promotions for existing customers and the loyalty club. The latter is undoubtedly unique, or at best a rarity, in Africa.
App and website: An incredible user-friendliness in all versions
There are no less than six different versions available to you at this betting site. These include, for example, the old desktop web page of www.bet9ja.com, which you can reach via the new one. Furthermore, at Bet9ja you can download the mobile app for Android and use three web apps. Because: You can find the old and the lite version via the current mobile version.
Of course, you usually get along best with the desktop version, but at Bet9ja you will find the entire offer even in the mobile lite version. The other side of the coin is that you need better devices and a stronger internet connection. Basically, all versions load very quickly, even with VPNs. However, from time to time, you may experience hangs, which is something you should bear in mind when placing live bets.
Except for the old mobile version of Bet9ja, the developers largely used dark grey, dark green, light grey and white. This enabled them to create suitable contrasts. And even apart from that, all versions suit newcomers just as well. Among other things, we appreciate the fact that even in the mobile lite version, you can get to the most important matches via the start page. Besides, you can easily jump from the sports to the other leagues of the same country. Less practical is the fact that you must search for other disciplines and nations from the beginning.
Payment options: Particularly many payments methods
Bet9ja stands out with a particularly large selection of accepted payment methods. By Nigerian standards, this includes a particularly large number of mobile money options. What we mean by this are several USSD alternatives as well as various apps. As a credit card holder, you can also use QR code payments.
Additionally, you can also deposit money via Quickteller, Paystack, GT Collections, classic bank transfers and ATMs. Withdrawals of possible winnings are possible via bank transfers and in the Bet9ja shops / agents.
Security: You can play it safe
There are numerous points that speak for the seriousness and thus for the security of Bet9ja. These include the licence of the Lagos State Lotteries Board (LSLB), which represents only one of countless in the country. Additionally, you can find particularly detailed and transparent explanations of most of the features at www.bet9ja.com. However, we missed more detailed information about the loyalty club and the live stream.
Furthermore, the bookie supports the SocioLiga. Although amateur teams play against each other there, this partnership still represents a seal of excellence. The same applies to the past main sponsorship of Big Brother Naija.
Customer service: good performance
The customer service is another point where there is room for improvement at Bet9ja. Because: At this bookie, you cannot fall back on a live chat. When you look at the contact form in chatbot style, you get the impression that it is a live chat, but this is not the case. Furthermore, you can reach the call centre daily from 8 a.m. to 9 p.m. WAT using four telephone numbers. Besides, Bet9ja provides you with an extensive FAQ and several tutorials.
Conclusion: Scores primarily with the betting offer and user-friendliness
In our opinion, there are numerous points that speak in favour of registering with this betting site. By this, we mean the depth, the promotions including the loyalty club and the live streams to European top leagues. Especially with the last two points, Bet9ja certainly stands out. Additionally, there is the user-friendliness in all versions of www.bet9ja.com, the payment options and the transparency.
However, in terms of breadth and betting odds, the bookie lags behind various competitors. Furthermore, a betting site with Bet9ja’s standards should not lack a live chat. At least the FAQs and tutorials are helpful.