Betting Sites News

Anyone who is interested in betting knows that knowledge and the right strategy are crucial for the success of a sports bet. Accordingly, we want to present news about sports betting and betting sites in Africa in this section.

Whether general news about betting providers, information about promotions such as new customer and existing customer bonus offers, current odds boosts and enhanced odds on certain sporting events, all this is to be presented in this section.

But sports betting is not always about registration bonus, often there are also little things that can make life easier for a betting enthusiast. For example, it is of interest whether a betting site suddenly accepts cryptocurrencies as a means of payment or whether a special provider now offers a native mobile betting app for download in the Google Play Store, whether a bookmaker has just relaunched its website or whether a provider suddenly takes over the betting tax for its customers …

Bookies are also often involved in sports sponsorship. This topic is particularly important for sports fans, as it strengthens the bond with the respective club/team and the bookmaker and is often accompanied by particularly attractive promotions for the fan base of this club.

Therefore, this topic is also to be presented here and new commitments of the betting sites in sports but also in the area of social engagement are to be presented here.

Latest News about Betting Sites

  • 10Bet Seals Massive Deal To Become Lamontville Golden Sponsor
    Following their recent designation as the Official Betting Partner of South Africa’s national men’s team, Bafana Bafana, 10bet has recently struck a partnership agreement with another South African football side.  Due to the remarkable relationship that is currently in the process of being developed, the South African footballing and betting sector is ready to advance … Read more
  • The LottoStar Company Seals Massive Deal With RubyPlay 
    The LottoStar company has sealed an alliance with RubyPlay to boost South Africa’s gaming market. The companies are planning on bringing innovative gaming to the people of South Africa with their merger which looks promising.  About The LottoStar Company In 2007, LottoStar was established with the sole purpose of bringing the best international and local … Read more
  • Kiron.Lite: B2Tech And Kiron Launch Data-Efficient Betting Platform
    Kiron Interactive is a company that specializes in providing virtual sports and number games. The top company has introduced a new platform called Kiron.Lite for the use of its patrons. This platform is designed to minimize the amount of data that is used while patrons are gaming, in addition to retaining the provision of premium … Read more
  • African Lotto: Kiron Introduces Exciting Brand-New Channel
    African Lotto or Lottery is a type of gaming held in Africa that consists of picking numbers at random. In addition, these Lotteries are usually carried out for the purpose of giving gamers in Africa the chance to win a prize. Lotteries are commonly held in many countries in the African region. Kiron Interactive has … Read more
  • South Africa Betting: 10Bet Seals Exciting Partnership With SAFA
    The South Africa Betting industry is about to go up a level with an outstanding partnership being engineered. The said partnership is between online sportsbook and gambling operator 10bet and the SAFA (South African Football Association). Both parties are set to benefit significantly from the partnership, as well as the South African gambling market in … Read more
  • SunBet And Michael Owen Seal Massive Alliance In South Africa
    SunBet and Michael Owen have settled a deal that will make them partners in South Africa. South Africa’s Betting industry is bound to witness a boost as both the individual and organisation finalise the colossal alliance.  Michael Owen is a former professional footballer who rose to prominence playing for top tier clubs in Spain and … Read more
  • The second edition of the MSport Football Challenge in Nigeria
    On 30 April, the second edition of the MSport Football Challenge took place. The motto of the event, which was held at the Campos Memorial Stadium on Lagos Island, was “Road to Final 2023”. Here, MSport customers from Nigeria competed for the main prize of one million ₦. Between the end of May and the … Read more
  • SunBet And Kambi Group Renew Big Contract
    SunBet and Kambi Group have successfully renewed their contract, thus extending their partnership in South Africa. Both companies have demonstrated their continued commitment to providing cutting-edge gaming technology and services by continuing their collaboration. About SunBet SunBet is a respected organisation in South Africa that operates as a sports betting platform for individual customers. Sunbet … Read more
  • Ghana iGaming Market Set For Alliance Boost
    Ghana iGaming market is bound to witness a boost as two giant organisations are ready to form an alliance. The two organisations involved are Ghana’s sports betting company, Soccabet, and the leading game developer, Pragmatic Play. Pragmatic Play is a leading supplier of iGaming products, including Ghana’s iGaming market. The organisation has now increased its … Read more
  • African Bang As SIS And Kiron Join Forces
    The impending partnership between (Sports Information Services) SIS and Kiron Interactive will revolutionise the African wagering market. Luckily for Africans who cherish sophisticated gaming, these companies share the same visions or views for the African region. This partnership (SIS and KI) will offer the best number-based games from both companies to the leading betting operators … Read more
  • National Lottery Now Introduced By Nigeria
    National Lottery Nigeria (NLN) was recently introduced by the federal government of Nigeria. This is a huge step forward for gamblers, bookmakers, and the citizens of the country. With the commencement of the sale of the National Lottery of Nigeria tickets, millions of Nigerian citizens will have the chance to win amazing rewards. These rewards … Read more
  • BetKing unveils Brodda Shaggi and Tobi Bakre as brand influencers
    BetKing Nigeria unveiled Brodda Shaggi and Tobi Bakre as official brand influencers. Here, the partnership will see Brodda Shaggi and Tobi Bakre participating in several campaigns. Thereby, they will predominantly approach the bookmaker’s young target group. Additionally, the two new brand influencers will interact with customers on social media platforms and more generally play a … Read more
  • 22Bet Kenya presented Nicky Bigfish as brand ambassador
    22Bet presented in Kenya Nicky Bigfish as brand ambassador. This continues the betting site’s efforts to support Kenyan talents. The 33-year-old Nicky Bigfish, whose real name is Nickson Andere Asitwa, became a local celebrity thanks to his street pranks. 22Bet announced the collaboration with the comedian in the last few days. Additionally, the television star … Read more
  • 1xBet continues its partnership with Davido
    1xBet extended its partnership with Davido. The new agreement with the Nigerian singer, whose civil name is David Adeleke, initially applies for one year. But they have the option of a new extension. Davido acts as 1xBet pan-African ambassador since May 2021. He often declared that he shares the betting site’s values. Plus, in the … Read more
  • Betway procures ten solar-powered kiosks in Nigeria
    As the betting site announced, Betway Nigeria procured ten solar-powered kiosks for fintech point-of-sale operators in Lagos. This forms part of the measures to support small businesses and entrepreneurs in the country. The majority of the point-of-sale operators struggle daily because of Nigeria’s electricity supply situation and the small amount of business capital that renders … Read more
  • 1xBet announced the “1xBet Davido Dream Football Show”
    1xBet, the famous Nigerian singer Davido and Abu Salami Media revealed the launch of the reality talent show “1xBet Davido Dream Football Show”. With it, they will offer 18- to 21-year-old players the chance to realize their dream of becoming a pro footballer. This show will have 30 episodes, whereby each week one of them … Read more
  • PremierBet and BtoBet renew their partnership in Africa
    PremierBet and BtoBet announced their partnership renewal in Africa. Previously, the pan-African bookmaker and the sports betting content and platform solutions service provider partnered in 2017 aiming to increase coverage and capacity. Now, the deal enables PremierBet to continue to benefit from a range of innovative technologies. This helps the betting site to remain one … Read more
  • The Parliament in Kenya approved a bill on the regulation of betting
    On Wednesday morning, the Parliament in Kenya approved a bill that aims to replace the Betting, Lotteries, and Gambling Act. Thus, it targets to regulate betting and gambling activities in the country. A Member of the Parliament spoke about the need to regulate the Kenyan betting industry. Here, he stated that the young population must … Read more
  • Ghana plans a 10% tax on winnings from betting
    The Government of Ghana intends to introduce a 10% tax on winnings from sports betting at the time of payout. This represents a measure by the Ghanaian Government which aims to broaden the tax base and increase national tax revenues. However, the President must approve a bill that is passed by the Parliament. The tax … Read more
  • Manchester City and SportyBet agreed a partnership
    Manchester City and SportyBet signed a partnership agreement for a new regional collaboration. This sees the bookmaker now acting as the official betting partner of the reigning champions of England’s Premier League in Africa. It’s the second time that a football club reached an agreement with SportyBet. The bookmaker achieved the first contract of this … Read more
  • BetKing signed its first sponsorship deal with a football club in Nigeria
    BetKing signed its first sponsorship deal with a football club in Nigeria. This sees the bookmaker, which additionally holds licences in Ghana and Kenya, acting as shirt sponsor of Ikorodu City. Furthermore, the contract currently runs for the upcoming season of the second-tier Nigeria National League (NNL). The signing between the Lagos-based squad and the … Read more
  • BetKing Nigeria offers a jackpot
    While bettors in Ghana have already had the option to do so for some time now, BetKing Nigeria launched a jackpot. Thus, the betting site underlined its ambition to provide their loyal users with the very attractive and exciting offers. At first glance, the introduction of the new jackpot is a great enrichment for the … Read more
  • Betway Ghana opens new customer centre in Osu
    As they announced, Betway Ghana opened a new customer centre in Osu, a neighbourhood in the capital city of Accra. Here, the globally reputed online betting brand opted for a location at No. 9 Adjoate Road. This lies immediately behind the Koala Shopping Centre on Oxford Street. Like the other contact points, Betway Ghana’s new … Read more
  • The PFL announces a partnership with 1xBet
    The Professional Fighters League, for short PFL, announced a partnership with 1xBet. Here, the globally known bookmaker will act as the official sports betting sponsor of the PFL in Sub-Saharan Africa as well as in Latin America. Additionally, the deal includes customized social media content and the involvement of in-country TV channels. Furthermore, four world-class … Read more
  • Mojabet signed as a partner of Olympique Marseille
    Mojabet became an official partner of Olympique Marseille. More precisely, the bookmaker will act as the official African betting partner of a top club of the French Ligue 1 for six years. Additionally, to the gambling industry, Mojabet provides financial technology, mobile money, and telecom value-added services. Furthermore, the betting site holds, for example, a … Read more
  • Betway announced their licence extension in Nigeria
    Betway announced their licence extension by the National Lottery Regulatory Commission (NLRC) that is based in Abuja. This permits the world’s leading betting brand to offer its services in all of Nigeria’s states and local government areas for a further five years. In handing over the renewed licence to Betway, the Director General of the … Read more
  • Betway extends its sponsorship of the Ghana Women’s Premier League
    Betway remains a sponsor of the Ghana Women’s Premier League that is run by the Ghana Football Association (GFA). Thus, the betting site will continue to act as the official development partner of the highest division in Ghanaian women’s football. The Country Manager of Betway, Kwabena Oppong Nkrumah, stated: “We are pleased to announce the … Read more
  • Parimatch Tech is now GR8 Tech
    In these days, Parimatch Tech became GR8 Tech. This marked the entrance of a de facto new company into the global market. Parimatch Tech, which benefited from almost 30 years of experience, developed platform and marketing solutions for the bookmaker Parimatch. Here, it focused on long-term collaborations, and an efficient approach to the delivery of … Read more
  • African Growth: ESA Gaming Launches In Nigeria With BetBonanza Partnership
    After introducing its collection of non-traditional content titles in collaboration with rapidly expanding operator BetBonanza, cutting-edge games supplier ESA Gaming has made its first appearance in the Nigerian market. With the help of this new relationship, ESA Gaming will be able to continue its recent expansion across the African continent, a region in which its … Read more
  • Betika refunds in Ghana and Tanzania 50% of stakes
    In a promotion, Betika refunds in Ghana and Tanzania 50% of the stake of lost bets. You can benefit from this every day from Monday to Friday. But if you want to qualify for this offer, you must fulfil several conditions. For example, you can only benefit from this bonus only if you place wagers … Read more
  • BetKing launches a campaign for responsible gambling
    BetKing initiated a new campaign for responsible gaming called “Kings Know When to Stop”. It aims to encourage a sensible ecosystem by educating people about safe betting. Here, the campaign of the Nigerian betting brand comprises a three-part TVC. Therein, they call on the players to gamble responsibly. Because: They should realize their limits and … Read more
  • Uganda’s Finance Minister promotes responsible gambling
    Uganda’s Minister of Finance Henry Musasizi requested the installation of digital monitors for encouraging responsible gambling. He mentioned this plan during the presentation of the strategic plan for the years 2022/2023-2024/2025 of the National Lotteries and Gaming Regulatory Board (LGRB). It took place at the headquarters of the ministry in the capital Kampala. More precisely, … Read more
  • Hollywoodbets reveals Twain Sports as a partner
    Hollywoodbets announced a cooperation with Twain Sports. Thereby, the new sports betting platform signed the second partnership in the content within a brief period and strengthened its presence in Africa. Additionally, one of the most popular bookmakers in South Africa intensifies a cooperation with the operator BetGames. Moreover, the company plans to continue launching the … Read more
  • Betway signs Twain Sport as partner in Africa
    Betway announced a ground-breaking partnership with Twain Sport. This represents a new sports portal that the Hybrid Sports League and BetGames recently released. The agreement, which the parties presented on Tuesday, allows Twain Sport to enter the African market. Thus, the young company expands its global presence and taps into new target groups. Betway customers … Read more
  • bet365 expanded into Ghana and thus into Africa
    As part of a comprehensive expansion strategy in Africa, bet365 announced the launch of its sportsbook into the Ghanaian market. The British global bookmaker with headquarters in Stoke-on-Trent describes the expansion as a “stellar moment”. Additionally, bet365 revealed that the presences for Ghanaian punters became operational on Friday, the 18th of November. The company targeted … Read more
  • Teko Modise becomes brand ambassador at Hollywoodbets
    Hollywoodbets unveiled the South African soccer legend Teko Modise, who captained the Bafana Bafana, as its new brand ambassador. Modise holds the nickname “The General” thanks to his outstanding leadership qualities. Therefore, he ranks among South Africa‘s greatest football personalities, with more than 20 years of activity at both national and international level. The former … Read more
  • Entain plc launches the global brand bwin in Zambia
    The global gambling group Entain plc expands into Africa. Because: it launched the bookmaker bwin in Zambia. The betting brand aims to support the local sports and tourism sectors. The announcement took place at the Radisson Blu Hotel in Lusaka. There, the bookmaker’s parent group revealed the launch and the intention to support the sports … Read more
  • 10bet entered the South African market
    10bet, which obtained a licence from the Mpumalanga Economic Regulator (MER), announced its launch into the South African market. With the kickoff of, the bookmaker with a 20-year experience in various countries underlined its commitment to continually expand in Africa. Additionally, 10bet provides its products in Ghana, Kenya, Tanzania, and Zambia. Here, the sites … Read more
  • New Permit Introduced By Nigeria For Gaming Operators With Offshore Licenses
    To boost tax revenues and bring more flexibility to gamers in Nigeria, online gambling permission in the West African giant will soon be available to companies with no physical presence. This will be made possible by a new remote operator authorisation that will be available to gaming providers with licenses in jurisdictions outside of Nigeria. … Read more
  • Betway Ghana helps journalists before the 2022 World Cup
    The 2022 World Cup in Qatar, which will take place from 20 November to 18 December, is fast approaching. Therefore, Betway Ghana partnered with Media General (MG) to share best practices with Ghanaian journalists. On this occasion, some long-time sports journalists shared their experiences in the coverage of global events. These included the President of … Read more
  • SunBet to expand in partnership with Sportingtech
    SunBet, a subsidiary of the sports betting and hotel giant Sun International (JSE:SUI) that is headquartered in the South African Sandton, appointed Sportingtech to expand into new African markets. These include three established ones. Currently, the bookmaker holds a licence in its country of origin and more specifically issued by the Western Cape Gambling and … Read more
  • 888bet enters the markets in Kenya, Tanzania, Zambia, and Mozambique
    In the past months, we told you about the establishment of 888Africa, an African joint venture of 888 Holdings. For this, the group signed an agreement with five industry specialists. 888 Holdings acquired a minimum stake and the possibility to increase its share. Eventually, it could also own 100%. Previously, 888 had been eyeing Africa … Read more
  • Betway Ghana expanded and renovated its Customer Experience Centre in Kumasi
    After a make-over and renovations, Betway reopened its Customer Experience Centre for enthusiasts and bettors in Kumasi. The customer experience centre of the bookmaker in Ghana’s second-largest city operates at Nyantakyi Plaza on Amakom Road. Existing since February 2018, it began to assist customers in the Ashanti Region who were interested in sports betting. Four … Read more
  • 1xBet signs betting partnership with OSC Lille for African markets
    1xBet and OSC Lille announced the signing of a three-year agreement. The betting group, which received more than 40 awards, thus acts as the partner of the French football club in North and South Africa. Additionally, 1xBet became the Great Danes’ regional partner in the Middle East. The deal allows the bookmaker to use the … Read more
  • Betpawa became the headline sponsor of the Ghana Premier League
    Betpawa and the Ghana Football Association (GFA) announced the signing of a three-year deal worth US$6 million. This agreement, which includes an option to extend, sees the betting site acting as the headline sponsor of the Ghana Premier League (GPL). Through the agreement, the GFA aims to market the GPL as the most successful and … Read more
  • 1xBet becomes PSG’s regional partner for Africa and Asia
    1xBet and Paris Saint-Germain announced a cooperation that started on 1 July 2022. Thus, the betting group, which achieved more than 40 awards, became a regional partner for Africa and Asia of France’s most successful football club. Initially, the contract runs for three years and foresees that the bookmaker prepares custom-made marketing campaigns. Unsurprisingly, the … Read more
  • Nigerian bookie Bet9ja offers 1,000 ₦ after overcoming a hacker attack
    This week, Bet9ja is offering its customers a bonus bonanza. Thereby, a free sports bonus in the amount of 1,000 ₦ represents the first part of it. This constitutes a comparatively limited amount, but you can use it for betting on the UEFA Champions League and all other sporting events. The betting site is also … Read more
  • The GBT (Gaming Board of Tanzania) reminded that it acts as the sole licensor
    Other bodies supposedly tried to provide their licences. This induced the GBT (Gaming Board of Tanzania) to emanate a clarification regarding the issuance of gaming licences in the country. The authority said in its statement that it had detected numerous “breaches” of licensing procedures. And this, it said, caused confusion among operators. Among other things, … Read more
  • 888 Holdings established an African joint venture
    888 Holdings subscribed an agreement with five other industry specialists. Thus, the company established a joint venture called 888Africa, which will manage 888 products in regulated betting markets in Africa. Initially, 888 Holdings invested a minority shareholding in this. However, it retains the possibility to increase it, and in principle it could eventually own 100% … Read more
  • South Africa accounts for over 80% of the African sports betting industry
    A bit more than a year ago, in February 2021, the US business magazine Forbes wrote that Africa represented the continent with the fastest growth. Because: startups earned 450 million $ in 2015 and 2 billion $ in 2019. In this context, the growth within the sports betting industry is primarily due to South Africa. … Read more
  • Hollywoodbets supports Blind Cricket South Africa
    Blind Cricket South Africa tours Pakistan these days. Here, three ODIs and just as many T20s stand and stood on the schedule. The ODIs took place at the Southern Club Cricket Ground in Karachi. And the T20s will be played at the Iqbal Stadium in Faisalabad. You can watch all the matches in this tour … Read more
  • BetKing uses Intelitics’ data-driven products
    The owner of the bookie BetKing, KingMakers, announced a cooperation with Intelitics. This is a US-based provider of marketing and analytics platforms. The aim behind this is to strengthen the customer acquisition programme for the betting site. More specifically, Intelitics provides its data-driven products. In this way, KingMakers can manage all affiliate and paid media … Read more
  • Betway sponsors the Stock Car Pro Series Brazil
    Betway, which sees sponsorship as a cornerstone of its marketing strategy, has announced an exclusive partnership with the Stock Car Pro Series Brazil. Here, the Brazilian touring car racing series represents the bookie’s first partner in motorsport. The agreement means that the betting site will benefit from a brand and television presence throughout the year. … Read more
  • Betway scores a partnership with the Milwaukee Bucks
    Betway and the defending National Basketball Association (NBA) champions, the Milwaukee Bucks, announced a multi-year partnership. The agreement provides for the betting site to act as the Bucks’ official gambling partner. The bookie will benefit from extensive branding in the Fiserv Forum, the home arena of the franchise. In addition, a new feature called “Betway … Read more
  • Betway supports the Ghana Women’s Premier League
    Betway and the Ghana Football Association (GFA) announced that they agreed to a cooperation. More specifically, the British bookie will act as the development partner of the Ghana Women’s Premier League. The cooperation foresees Betway supporting the teams and also focusing on the expansion of the league. In doing so, the Ghana Women’s Premier League … Read more
  • 1xBet becomes the official betting partner for 13 football competitions in Brazil
    1xBet continues its policy of supporting competitions around the globe and this year, especially in Brazil. After sponsoring the Brazilian Serie A and the Chilean Primera División last year, the betting site is now cooperating with a further 13 Brazilian tournaments. More precisely, this involves four Brazilian and nine state competitions. On the national level, … Read more
  • Betway agreed with Toulouse FC the first partnership in France
    The traditional French football club Toulouse and Betway announced a multi-year agreement that makes the bookmaker an official sponsor of the second-division club. The collaboration with the purple and whites, who most recently played in Ligue 1 from 2003 to 2020, sees Betway feature on the LED boards and panels at the Stadium Municipal. Additionally, … Read more